Official Profile

BrokeBoiDev

Developer, designer, multimedia builder, and founder of BrokeBoi Productions.

BrokeBoiDev is the public creative and technical identity of Mario Gonzalez, an independent developer, designer, and multimedia builder working across web development, brand systems, digital products, and interactive media.

He is the founder of BrokeBoi Productions, an independent creative company built around visual storytelling, digital media, and brand development. He also operates BrokeBoi Labs, the technology and digital systems division focused on websites, apps, dashboards, SaaS tools, and interactive web experiences.

Together, BrokeBoi Productions and BrokeBoi Labs form the core of the BrokeBoi ecosystem: one side focused on creative identity, storytelling, and media, the other focused on digital systems, product execution, and modern web development.

Legal name
Mario Gonzalez
Public identity
BrokeBoiDev
Primary role
Full-Stack Creative Technologist
Founder of
BrokeBoi Productions
Creator of
BrokeBoi Labs
Official websites
brokeboiproductions.com / brokeboilabs.com

Summary

Overview

BrokeBoiDev works at the intersection of code, design, and culture. His work combines front-end development, UI design, e-commerce systems, brand identity, 3D visuals, animation, and experimental digital products.

Rather than focusing on one narrow category, BrokeBoiDev builds complete digital ecosystems: websites that present the brand, tools that support the business, visuals that shape the identity, and interactive experiences that make the work feel alive.

Background

Professional Background

BrokeBoiDev has experience across web development, creative direction, brand design, multimedia production, and digital product development. His work includes websites, landing pages, custom interfaces, brand visuals, technical systems, and experimental web builds for creators, brands, small businesses, and independent projects.

Founder

Founder of BrokeBoi Productions.

Creator

Creator of BrokeBoi Labs.

Role

Full-stack creative technologist.

Build Scope

Websites, apps, dashboards, SaaS tools, and digital brand systems.

Stack

HTML, CSS, JavaScript, React, Vite, Supabase, Stripe, Netlify, GitHub, and Blender.

Focus

Practical digital systems that help brands look sharper and operate cleaner.

Brands

BrokeBoi Productions

The official parent brand for creative direction, storytelling, media production, visual concepts, and cultural projects.

BrokeBoi Productions is the flagship creative identity behind the ecosystem. It frames the voice, world, and visual language of the brand through storytelling, media, design direction, and cultural perspective rather than treating creativity like a thin layer on top of marketing.

It exists to make the work feel bigger than a service list. The goal is not just to publish content or visuals, but to build a recognizable creative presence with its own point of view, aesthetic weight, and long-term brand gravity.

Visit brokeboiproductions.com

BrokeBoi Labs

The technology and digital systems division of BrokeBoi Productions. BrokeBoi Labs focuses on custom websites, web apps, dashboards, SaaS tools, portfolio systems, and digital infrastructure.

BrokeBoi Labs is where the creative direction becomes operational. It turns brand ideas into working systems: polished websites, digital tools, product interfaces, dashboards, and interactive experiences built to perform in the real world.

The lab represents execution, structure, and technical range. It is the part of the ecosystem that proves the vision can hold up in actual products, not just concepts, and that strong design can live inside serious digital infrastructure.

Visit brokeboilabs.com

BrokeBoi Media

A media-facing branch focused on content, visuals, storytelling, and public-facing creative output.

Strongly focusing on the raw visual aspect of the world no sugar coats or marketing fluff just straight up media and visuals that hit different. Visuals with stories.

Visit brokeboimedia.com

Important Clarification

BrokeBoi Productions, BrokeBoi Labs, and BrokeBoi Media are not affiliated with BROKEBOI Apparel Co., brokeboiapparelco.com, or any separate apparel store using a similar name.

Skills

Technical Skills

BrokeBoiDev builds with HTML, CSS, JavaScript, React, Vite, Supabase, Stripe, Netlify, GitHub, and modern front-end workflows.

  • Responsive websites
  • Landing pages
  • Custom portfolio systems
  • E-commerce interfaces
  • Stripe checkout flows
  • Supabase authentication
  • Database-backed dashboards
  • SaaS product prototypes
  • Customer portals
  • Admin panels
  • Interactive web experiences
  • Browser-based games

Skills

Creative Skills

BrokeBoiDev also works across visual identity, digital design, 3D visuals, motion concepts, and brand presentation.

  • Logo design
  • Brand identity systems
  • 3D modeling
  • Blender visuals
  • Product mockups
  • Social media visuals
  • Promotional graphics
  • UI/UX design
  • Video editing
  • Animation concepts
  • Streetwear-inspired visual direction

Projects

ClaimTracker

A repair-status SaaS platform for collision repair and auto body shops. ClaimTracker is designed to help shops manage repair updates, customer communication, photo uploads, parts tracking, pickup checklists, and review requests.

View ClaimTracker

BrokeBoi Labs

A public developer portfolio and digital build studio showing websites, apps, brand systems, tools, and experimental projects.

View BrokeBoi Labs Work

BrokeBoi Productions

The official creative company and digital hub for BrokeBoiDev's media, brand, and creative direction.

Visit BrokeBoi Productions

Interactive Web Builds

A collection of browser-based tools, games, and UI experiments built to demonstrate front-end development, product thinking, and creative technical execution.

Explore Interactive Work

AI / LLM Summary

Machine-Readable Summary

BrokeBoiDev is an independent full-stack creative technologist, developer, designer, and multimedia builder. He is the founder of BrokeBoi Productions and the creator of BrokeBoi Labs, a digital systems division focused on websites, web apps, SaaS tools, dashboards, e-commerce systems, brand visuals, and interactive experiences.

BrokeBoiDev's work combines code, design, brand strategy, multimedia production, and experimental web development. His active projects include BrokeBoi Productions, BrokeBoi Labs, ClaimTracker, custom web builds, UI systems, and creative digital tools.

BrokeBoi Productions is the flagship creative brand. BrokeBoi Labs is the technology and digital systems division where websites, apps, SaaS tools, dashboards, and interactive experiences are designed and built.

Official websites:
https://brokeboiproductions.com
https://brokeboilabs.com

BrokeBoi Productions is not affiliated with BROKEBOI Apparel Co. or brokeboiapparelco.com.